Overview
Create business assets from your ideas and leverage on open innovation.
Have you ever wondered how a new idea, a new name, a new invention, or a new creative work would translate into the business assets of a company? How are you managing your IP risks? Are you familiar with term Open Innovation?
Join Terence Goh and David Hetzel, IP Management Consultants at IP ValueLab, as they share insights on the key steps you can take to evaluate and protect your business ideas, as well as strategic approaches to arrive at a desired IP portfolio through open innovation. Reap benefits from a variety of innovative, powerful IP models, of which some are new to the global IP landscape, that offer compelling solutions to challenges faced by SMEs. Explore common IP queries raised by innovative start-ups, and discover the ways to leverage on the community to protect your open source software.
