Overview
A hands-on, beginner-friendly workshop where you use AI to create real marketing content (ad videos, voiceovers, visuals and copy) and leave with a repeatable AI marketing workflow.
Course Description & Learning Outcomes
Learn to use today's leading AI tools to plan, create and publish marketing content in a single day, working hands-on from brief to finished assets. By the end of the workshop, you will have created: an AI-generated ad or promo video you made yourself; a cloned AI voice plus your own voiceover or podcast episode; branded visuals, captions and ad copy ready to post; AI-generated designs for your social channels and campaigns; and a repeatable AI marketing workflow you can reuse. The course includes a certificate of completion.
Recommended Prerequisites
Beginner-friendly; no prior AI or design experience required. Ideal for marketers, business owners and content creators.
Pre-course instructions
Bring a laptop and charger.
Schedule
Date: 07 Nov 2026, Saturday
Time: 9:00 AM - 3:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: JustCo Marina Square, 6 Raffles Boulevard, #03-308, Singapore 039594, 039594
Agenda
| Day/Time | Agenda Activity/Description |
|---|---|
| 7 Nov 2026, 9:00 AM–3:00 PM SGT | Hands-on workshop: create an AI-generated ad or promo video, clone an AI voice and produce a voiceover or podcast episode, generate branded visuals, captions, ad copy and social designs, and build a repeatable AI marketing workflow. |
Pricing
Course fees: SGD 250 per person (early bird; usual price SGD 300). Bring-a-friend price: SGD 440 for two people.
Skills Covered
PROFICIENCY LEVEL GUIDE
Beginner: Introduce the subject matter without the need to have any prerequisites.
Proficient: Requires learners to have prior knowledge of the subject.
Expert: Involves advanced and more complex understanding of the subject.
- Digital Marketing (Proficiency level: Beginner)
Speakers
Instructor's Profile:
Alan Brown, Founder & Director, Pathwise Academy
Alan Brown is the Founder & Director of Pathwise Academy, a Singapore-based AI education company running hands-on AI programmes for young builders, adults, corporates and schools. He brings over 15 years of international school teaching experience across Hong Kong and Singapore, including as Head of Primary Technology & Design at Korean International School Hong Kong, and currently teaches Computer Science at North London Collegiate School Singapore. Alan holds a PGCE and a Master's in International Education, has shipped his own consumer apps, and shares practical AI building tips as the creator behind "Built with Alan". He is also an ElevenLabs Ambassador.
