Overview
In this session, Paul Davies, Managing Director at global Intangible Asset advisory and valuation firm EverEdge Global, will share insights, case studies and practical advice on why identifying your Intangible Assets, managing Intangible Asset risk, and understanding what pathway to take to monetise your assets are the keys to success.
Moving from concept to commercialisation can be a challenge – especially when it comes to understanding and articulating the value of the Intangible Assets (such as data, brand, content, confidential information, design, inventions, know how, relationships and industry expertise) created on this journey.
In this session, Paul Davies, Managing Director at global Intangible Asset advisory and valuation firm EverEdge Global, will share insights, case studies and practical advice on why identifying your Intangible Assets, managing Intangible Asset risk, and understanding what pathway to take to monetise your assets are the keys to success. Paul will cover:
- What are Intangible Assets and why are these important
- How Intangible Assets drive your competitive edge
- Key Intangible Asset risks and how to mitigate these
- What commercialisation pathways are best for different types of Intangible Assets
- How to understand the value of your Intangible Assets
Time: 3:00pm - 5:00pm (Singapore Time / UTC +8)