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Architecting Platforms as a Business

 

Mar 22 2025, Saturday - Apr 12 2025, SaturdaySee Schedule below for times (GMT +8:00) Kuala Lumpur, Singapore

 

See below for location details

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Overview

Traditional brick-and-mortar companies are embracing the concept of platform-based business models to survive in the digital economy. “A platform is a business model that allows multiple participants (producers and consumers) to connect to it, interact with one another, and create and exchange value.  The most successful companies in the digital era including Alibaba, Amazon, Facebook, DBS (DigiBank) and Disney (MagicBands) were all designed on platform business models.” (Source: “Insurance beyond digital: The rise of ecosystem and platforms,” McKinsey & Company).

A “Think Platform” approach requires a change of perspective, focusing not on the inside-out approach of designing the business but on the outside-in approach, starting with the Ecosystem.  Value creation amongst entities of the platform Ecosystem drives success of the platform.

Course Description & Learning Outcomes

This course is part of the Digital Products & Platforms and Software Systems series offered by NUS-ISS. It is part of the Graduate Certificate in Designing and Managing Products and Platforms, which is stackable to a Master of Technology in Software Engineering.

At the end of the course, participants will be able to:

- Understand the role of platforms and the challenges involved in building a platform

- Design a business platform and support business practices

- Define the technical architecture to support the platform

- Defining key enablers for the platform, namely Governance, Trust, Brand

- Demonstrate understanding and skills acquired through the design of a platform for business and to present to a panel for assessment

Pre-course instructions

- No printed copies of course materials are issued.

- Participants must bring their internet-enabled computing device (laptops, tablet etc) with power charger to access and download course materials.

Schedule

Date: 22 Mar 2025, Saturday
Time: 9:00 AM - 5:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: NUS-ISS, 25 Heng Mui Keng Terrace, 119615

Date: 29 Mar 2025, Saturday
Time: 9:00 AM - 5:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: NUS-ISS, 25 Heng Mui Keng Terrace, 119615

Date: 05 Apr 2025, Saturday
Time: 9:00 AM - 5:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: NUS-ISS, 25 Heng Mui Keng Terrace, 119615

Date: 12 Apr 2025, Saturday
Time: 9:00 AM - 5:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: NUS-ISS, 25 Heng Mui Keng Terrace, 119615

Pricing

Course fees: Please refer to course webpage: https://www.iss.nus.edu.sg/executive-education/course/detail/architecting--platforms-as-a-business/digital-products-platforms

Skills Covered

PROFICIENCY LEVEL GUIDE
Beginner: Introduce the subject matter without the need to have any prerequisites.
Proficient: Requires learners to have prior knowledge of the subject.
Expert: Involves advanced and more complex understanding of the subject.

  • Product Development (Proficiency level: Proficient)

Speakers

Trainer's Profile:

Please refer to course webpage, Please refer to course webpage, NUS-ISS
Please refer to course webpage

https://www.iss.nus.edu.sg/executive-education/course/detail/architecting--platforms-as-a-business/digital-products-platforms

Partners

NUS-ISS
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